Why
buy the Rat Race Escape Kit?
There
are many reasons people give us but the ‘freedom
to do my own thing’, ‘leave the office politics
behind’, ‘say goodbye to commuting’,
‘feel I’m using my skills and knowledge’,
‘be my own boss rather than being bossed’,
‘build my own future and income’ and ‘improve
my life-work style’ are some of the most common.
As large organisations reduce their employees and buy
in ever more services so there are more and more opportunities
for executives and professional to run their own show.
The Rat Race Escape Kit is practical and proven to help
you achieve this.
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| What’s
in it?
Tool
1: Thinking of Going It Alone? /How do I set up?
Find out here what the prospects are for you to turn
your skills and knowledge into a successful venture as
a consultant, interim manager or freelance professional.
View the facts and consider your prospects and whether
it’s right for you. Find out about additional business/income
opportunities so that you can build a successful portfolio.
Identify what you’ll need to do and purchase in
order to set up your business, including legal and financial
considerations. See all the sources of help and advice
available to you.
(89 pages)
Tool
2: How do I win the business?
This is the absolutely vital tool. For ten years we’ve
been told that the Guide really makes a difference because
it concentrates on how to go about winning and keeping
clients. Check that you know how to get the contacts,
market, promote and sell your services. Identify market
opportunities and use successful targeting. Develop your
plans to gain clients and ensure you have not only a great
service offer but a great way of presenting it. Learn
from countless proven and practical promotion tips and
tactics including developing support materials. Take the
opportunity to really tune up your consultancy and influencing
skills using our proven DIDBAB model. Finally ensure you
can write winning proposals and influential reports. (120
pages)
Tool
3: How do I make a profit and keep it all going well?
This tool includes many practical tips that readers have
suggested that we could add to make the guide even more
valuable. It shows how to retain clients and continue
to get new ones. There is advice on setting fee rates
and managing the finances. There are two new sections
which deal with how you can harness the power of networking
and how you
can
profit from powerful presentations. There are tips and
templates on putting together contracts. Finally, there
are resources, registers and contact details available
to help with consultancy, interim management, non–executive
directorships and other related freelance opportunities.
(71 pages)
Bonus
Tool 4: What Business: Look at other business
opportunities that are great for professionals and executives
looking to run their own business
Bonus
Tool 5: Killer Facts; Understand the entrepreneurial
trends and traits that will make you successful.
Bonus
Tool 6:
Skills for Success; Negotiate better deals, improve your
presenting and win in meetings. Here are some additional
skills checklists to improve your performance.
Bonus
Tool 7: Leonora Soculitherz is Tony Robinson’s
alter ego. Leonora gives you her latest full length book
which shows you how to buzz with the entrepreneurs and
catch up with her current blog book entitled ‘Stripping
for Freedom’.
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Why
does it work?
Dip
in and out, using the bookmarks, of our best selling (300+
pages) guide to earning a living from independent consultancy,
interim management and freelancing. This is your Rat Race
Escape Guide. Also build a portfolio of income streams
by looking at section 1.4.1; Multiple Income Opportunities
and then take a look at the ‘What Business’
bulletin on this page. The Rat Race Escape Guide additionally
gives you hundreds of web links to ensure you can explore
every possibility and gain the ‘know how’,
‘know what’ and ‘know who’ to
succeed away from the rat race.
As
well as ‘What Business’ there are other bonus
escape tools on this page, such as ‘Killer Facts’,
‘Skills’ bulletins and even the latest book
by, Tony Robinson’s alter ego, Leonora Soculitherz
entitled ‘Buzzing with the Entrepreneurs’.
Plus there’s a link to Leonora’s blog on www.EntrepreneursUK.com
where you can read her follow up book ‘Stripping
for Freedom’
What
do buyers say?
‘They
advise on what works and what doesn’t …..
knowledge is comprehensively and compellingly covered.’
(Shona Llewellyn Associates)
‘Our
clients continue to be impressed by the depth and the
scope …. It has been a good investment’
(Guy Penny, Director of Executive Action)
‘It
provides the clearest advice on the subject I have yet
seen. It is well laid out and easy to work with’
(Anita Crayshaw, Business Link)
‘Highly
practical, valuable advice’
(Joe Adams,
former MD Encyclopaedia Britannica).
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